Suvechha Sarkar
When Christian Bailey, AKA Biggy, first appeared in season 1 of NBC’s ‘Destination X,’ he was not just like any other contestant. With his disarming honesty, he expressed that although he hails from the South, it does not mean he is a fool. He also revealed that he had never left his home country before joining the travel mystery game. However, he made up for it with his strong effort. In every challenge, Biggy pushed himself to the limit. This was further highlighted when he was chosen as the searcher during the second challenge. However, when it did not go as expected, Biggy became visibly upset with himself. He also lamented how he felt he had let his team down.
Christian “Biggy” Bailey is a Sports Bettor and a Content Creator
Before becoming a fan favorite on the show, Christian Bailey, popularly known as Biggy, was already aware of the long game. He initially worked as a Sales Manager. In that role, he did not just learn how to sell a product but also mastered the art of reading people and persuading them. However, behind this, the reality star harbored a different ambition that would eventually take him down a thrilling path. That leap came when Biggy seamlessly transitioned from his career in sales to Sports Betting. Besides being a bettor, he is also a full-time content creator in the digital arena. With a keen eye for numbers and an uncanny ability to read gameplay outcomes, Biggy has quickly created a space for himself as a Sports Betting expert. Not only does the reality star place his bids, but he also analyzes statistics.
Biggy also calculates the risks and even breaks down the games in a way that makes sense to casual fans and even seasoned bettors. As of writing, he has gained a large fanbase and over 577K followers on Instagram. His social media presence is a vibrant mix of humor, insight, and community engagement. Aside from sharing small and hilarious skits, Biggy even gives a play-by-play breakdown of key games. His main content resonates with a growing base of sports enthusiasts, not just for tips but also for entertainment. He regularly runs interactive challenges and giveaways, including a notable Christmas 2024 giveaway. In April 2025, Biggy conducted another giveaway, where the winner received $500. He also expanded his reach beyond the screen. He has partnered with the brand Outwest, where he launched his line of merchandise.
The collection includes casual wear like T-shirts, polos, caps, and many more. Aside from this, Biggy has also collaborated with sports trading and betting platforms like Kalshi, where his followers, using his referral code, can trade $100 and earn a $20 bonus. The reality star also uses the platform to promote UNDERDOG, another betting site where his code offers special deposit bonuses. Another big part of his online persona is his on-the-ground energy. Biggy is often seen with a microphone in hand, roaming at sports events and random street corners to ask fans their thoughts on the latest games and teams. His candid interviews often blend humor with genuine curiosity, highlighting his self-proclaimed title, “Walking Sports Encyclopedia.”
Biggy’s Digital Presence is Growing with His YouTube Channel and Podcast
Biggy’s talents are not just confined to social media. He is also stirring up a prominent presence in the world of long-form content. His YouTube channel is cleverly titled Cook The Book. It is yet another extension of his ever-growing personal brand. The platform has become a hub for fans who want a deeper dive into his unfiltered thoughts and weekly sports picks. With over 21K subscribers, the reality star uses the platform to drop free weekly sports betting picks. Not only does Biggy break down matchups, but he also analyzes the odds and makes predictions. True to his upbeat nature, the channel also features vlogs and challenge videos that cover a broad spectrum of interests.
One day, Biggy may be participating in the mystery drink challenge, and on the other day, he is tackling a challenge to guess the correct chicken biscuit. The reality star has also expanded his content creation even further. Currently, Biggy hosts a podcast, ‘Cook The Book.’ Just like his YouTube content, the podcast refuses to stay in one line. Besides plenty of talks about sports, it also dives into unexpected topics like 100 men vs. 1 gorilla. The podcast is available for streaming across major platforms like Spotify, Apple Podcasts, Player FM, Bullhorn, and many more, making it easily accessible to fans.
Biggy’s Life Revolves Around His Love For His Family and Friends
Beyond his professional life, Biggy is not only a devoted brother and doting uncle but also a lifelong friend. He is quite close to his family, which is especially clear during the holidays. Whenever Christmas Eve rolls around, he is always found at home, surrounded by his loved ones, sharing gifts and laughter. One of Biggy’s most memorable and totally unforgettable moments was gifting his sister a parlay bet, which he bought as a Christmas present. The incident was equally thoughtful and hilarious. The reality star further shared the moment with his followers on Instagram.
Aside from this, Biggy’s little nephew is a big part of his life. He has even been spotted introducing him to the world of sports betting in a hilarious manner since his nephew is still just a baby. When he’s not with family, his circle of friends fills his time with just as much joy. His weekends often include retreats to major sports events, friendly pick-ups, or casual hangouts. Additionally, Biggy also spends his time playing friendly matches with them. Above everything, the reality star is truly living a life being unapologetically himself both on and off camera.
Read More: Tai Lowry: Where is Destination X Contestant Now?
