Suvechha Sarkar
In a world where self-care has become more than just a trend, finding products that are both effective and safe can often feel like a challenge. Today’s consumers are no longer satisfied with flashy packaging; they seek transparency and thoughtful formulation. This is where Glimmer Wish steps in, having developed dermatologist-tested self-care products that are also free of harsh chemicals. When the founder of the brand stepped onto the national stage in season 17, episode 16 of ABC’s ‘Shark Tank,’ it brought forth the vision of self-care that feels both fun and fearless.
Glimmer Wish: Who Are They and What Do They Do?
Long before Glimmer Wish became a well-known brand, its story began with a simple yet relatable desire. From childhood, the founder, Sydney Myers, was on the lookout for self-care products that felt exciting, looked adorable, and seemed delightful. However, her mother, Tiffany Myers, would always carefully read the ingredient lists of those products and prevent Sydney from using those that contained unhealthy chemicals. Although her mother tried to provide her with healthier alternatives, they rarely appealed to the founder. Most of their scents were of lavender and tea tree, which felt uninviting to Sydney, and it ultimately sparked an idea for her.
Since Sydney always wanted to have her own business, the combination of her idea and passion led to the creation of Glimmer Wish sometime in 2020, when she was just 10 years old. Over the years, Sydney worked closely with her parents, Tiffany and Byron Myers, to bring her vision to life. She even designed the product bottles alongside her grandmother. What followed was nothing short of remarkable. The brand scaled from zero to seven-figure revenue in under a year, driven in part by Byron’s pricing strategies and business acumen. When Sydney eventually appeared on ‘Shark Tank,’ where the now 16-year-old confidently asked for $200,000 in exchange for a 10% stake in her company, showcasing her ambition and the brand’s rapid growth.
On June 8, 2022, Glimmer Wish LLC filed a patent application, with the inventors listed as Sydney Myers, Tiffany Myers, and Shannon Rasmussen. The patent was finally granted and assigned to the brand on June 25, 2024. At its core, Glimmer Wish stands for self-care that you can trust. Its products are thoughtfully designed and are manufactured in labs under strict clean-formulation protocols. Additionally, its safety and quality are ensured through dermatologist-led testing. Today, the brand offers a range of haircare products, such as shampoos, conditioners, brushes, and detanglers. Apart from that, they offer lip balm, fragrances, body wash, and body butter, among several others. Each of these items is vegan and free of Ethylenediaminetetraacetic acid (EDTA), gluten, sulfates, sulfites, mineral oil, and parabens.
Glimmer Wish: Where Are They Now?
Since its launch, Glimmer Wish has steadily grown into a thriving company, making its products easily accessible to customers through its official website. The brand currently offers multiple haircare essentials, including shampoos, conditioners, hairbrushes, and detangling mists. The shampoos are available in Unicorn and Mermaid variants, and customers can also opt for their fragrance-free and dye-free versions for just $22. The conditioners are available in identical variants, priced at $22 each. Both detangling mists and brushes are sold in Unicorn and Mermaid options, sold at $19 and $22, respectively. You can also try out their body washes available for just $18, while the body butter is priced at $14.
Glimmer Wish has further expanded its reach with its lip balm collection, featuring delightful flavors like Birthday Cake, Cotton Candy, Mint Julep, Summer Strawberry, Pineapple Whip, and Ceris, priced at $19 each. The Glimmer Whip – Whipped Lip Balm Dream Set is sold at $19, while their newly launched Hot Chocolate and Toasted Marshmallow Glimmer Whip Duo, launched in November 2025, is priced at $29. Apart from self-care items, the brand further offers lifestyle products like mermaid and unicorn-themed bags, ranging from $28 to $78. Moreover, their full travel luggage sets are currently sold at $180. You can receive an additional 10% discount upon subscribing to their newsletter.
Glimmer Wish also provides wholesale options, where customers can receive 50% off on their first order. They have been featured in major outlets, including People, Vogue, Women’s Health, Good Housekeeping, and Elle. Besides that, the brand actively remains connected with its audience through social media. In October 2025, they celebrated a major milestone when their products officially became available on Ulta online. By the following month, Glimmer Wish’s products became available in over 300 Sprouts stores. In December 2025, the company offered a 20% discount on its products for Cyber Monday.
Their momentum continued with the announcement of a Valentine’s Day trio set in late January 2026. In February, Glimmer Wish conducted a Valentine’s Day giveaway, during which they gave away three Valentine Gift sets, and the winners were announced on February 6. Most recently, in March 2026, the brand made its way to the Natural Products Expo, marking yet another step in its journey. Over the years, they have also collaborated with multiple creators, including Lo Chandler (lo_chandler) and Aliyah Lusk (aliyahlusk_). Currently, the brand continues to receive positive reviews, a testament to how successfully they have blended safety and creativity in everyday self-care items.
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